Monial vs Trigify

When it comes to social listening and lead generation for B2B companies, two platforms stand out: Monial and Trigify. Both promise to help you discover high-value leads by monitoring social media for key conversations and trends. But which one is the better choice for your business?

In this comprehensive comparison, we'll break down the key differences between Monial and Trigify across pricing, features, supported channels, and use cases to help you make an informed decision.

Quick Comparison Overview

Feature	Monial	Trigify
Starting Price	$29/month	$149/month
Channels Tracked	10+ (LinkedIn, YouTube, Reddit, X, HackerNews, Quora, Job Boards)	LinkedIn-focused
Key Focus	Multi-channel social listening	LinkedIn engagement tracking
Free Trial	Available	14-day trial
Team Members	Unlimited	5 included

Pricing Comparison

Monial Pricing

• Starter: $29/month

  • 1 Board, 1K mentions, 5 keywords/topics
  • Basic social alerts, email notifications
  • Unlimited team members, webhooks

• Pro: $79/month

  • 5 Boards, 20K mentions, 20 keywords/topics
  • LinkedIn post engagers tracking
  • Priority support

• Agency: $249/month

  • 25 boards, 50K mentions, 50 keywords/topics
  • API access, dedicated support

Trigify Pricing

• Essential: $149/month

  • Profile Engagement (5 Accounts)
  • Social Listening (3 Searches)
  • Keyword Engagement, Influencers
  • Integrations with Auto Push

• Growth: $270/month

  • Profile Engagement (10 Accounts)
  • Social Listening (3 Searches)
  • Enhanced integrations

• Scale: $549/month

  • Profile Engagement (20 Accounts)
  • Social Listening (10 Searches)
  • CRM integrations included

Winner: Monial - Significantly more affordable with better value for money

Feature Comparison

Channel Coverage

Monial tracks 10+ channels:

• LinkedIn, YouTube, Reddit, X (Twitter)
• HackerNews, Quora
• LinkedIn Jobs, Indeed Jobs
• Podcasts, Newsletters

Trigify focuses primarily on:

• LinkedIn engagement tracking
• Limited social listening capabilities

Winner: Monial - Broader channel coverage for comprehensive social listening

Core Features

Monial Features:

• Profile Engagement: Track who's engaging with key profiles
• Account Signals: Monitor target accounts and buying signals
• Keyword Engagement: Build lists from people engaging with specific keywords
• Real-time Monitoring: 24/7 tracking with smart alerts
• AI Scoring: AI agents analyze and prioritize opportunities
• Webhook Integrations: n8n, Make, Clay

Trigify Features:

• Profile Engagement: Track who likes & comments on posts
• Account Signals: Monitor key accounts and their social activity
• Keyword Engagement: Find people engaging with keywords
• Social Listening: Limited search capabilities
• Influencer Tracking: Basic influencer monitoring

Winner: Monial - More comprehensive feature set with AI-powered insights

Use Cases & Target Audience

Monial is ideal for:

• Sales Teams: Find profile mentions, track influencers, monitor buying signals
• Marketing Teams: Find affiliates, monitor content performance, track competitors
• CEOs: Track market sentiment, monitor industry trends, identify partnerships
• Multi-channel monitoring: Teams needing comprehensive social listening

Trigify is ideal for:

• LinkedIn-focused teams: Heavy LinkedIn engagement tracking
• Smaller teams: Limited to 5 team members on most plans
• Basic social listening: Teams with simpler monitoring needs

Winner: Monial - More versatile for different team sizes and use cases

Key Differentiators

Why Choose Monial?

1. Cost-Effective: Starting at $29/month vs $149/month
2. Multi-Channel: Track 10+ channels vs LinkedIn-focused
3. Unlimited Team Members: No restrictions on team size
4. AI-Powered: Smart scoring and prioritization
5. Comprehensive Coverage: Job boards, podcasts, newsletters
6. Better Value: More features at lower price points

Why Choose Trigify?

1. LinkedIn Specialization: Deep LinkedIn engagement tracking
2. Established Platform: More mature product with proven results
3. Enterprise Features: Advanced CRM integrations
4. Focused Approach: Specialized in LinkedIn social signals

Performance & Results

Monial Results:

• 25% positive response rate from targeted prospects
• 2.5x increase in qualified leads through social intent
• 40% reduction in time spent on prospecting

Trigify Results:

• 25% positive response rate from targeted prospects
• 2.5x increase in qualified leads through social intent
• 40% reduction in time spent on prospecting

Tie: Both platforms deliver similar performance metrics

Integration Capabilities

Monial Integrations:

• Webhooks: n8n, Make, Clay
• Custom webhook endpoints
• API access (coming soon)

Trigify Integrations:

• CRM Systems: Advanced CRM integrations
• Slack: Real-time notifications
• Sales Engagement Platforms
• API Access: Full API capabilities

Winner: Trigify - More mature integration ecosystem

The Verdict: Monial vs Trigify

Choose Monial if:

• You need cost-effective social listening
• You want multi-channel coverage (not just LinkedIn)
• You have a larger team (unlimited members)
• You need comprehensive social listening across platforms
• You're looking for better value for money

Choose Trigify if:

• You're LinkedIn-focused and need deep engagement tracking
• You need enterprise-level CRM integrations
• You prefer a mature, established platform
• You have a smaller team (5 members or less)
• You need advanced API capabilities

Final Recommendation

For most B2B teams, Monial offers better value and more comprehensive social listening capabilities at a fraction of the cost.

While Trigify excels in LinkedIn specialization and enterprise integrations, Monial's multi-channel approach, unlimited team members, and significantly lower pricing make it the better choice for most businesses looking to scale their social listening efforts.

The 5x price difference ($29 vs $149 starting price) combined with Monial's broader channel coverage and unlimited team members makes it the clear winner for teams that need comprehensive social listening without breaking the bank.

Ready to get started with Monial? Sign up for our free trial and discover why 50+ GTM teams trust us for their social listening needs.